Why you should consider Machine Learning Systems in your marketing mix toolkit.

Machine Learning in your marketing mix strategy: taking the guesswork out

We showcase a typical process to develop demand forecasting, and price optimization capabilities with Machine Learning for a retail business, using as an example a public dataset from the Brazilian e-commerce Olist

Price optimization for e-commerce: a case study

Level-up your pricing strategy

An introduction to Price Optimization, its opportunities with Machine Learning, and how retailers can use automated pricing solutions to increase revenue.

How Machine Learning is reshaping Price Optimization

Khipu 2019 was the most important event in the history of artificial intelligence in Latin America. Researchers from around the world shared their experiences and learnings. Read here about our 8 main takeaways from the conference.

The 8 main takeaways from Khipu 2019

Conventional machine learning approaches for network security applications are showing major limitations when it comes to malware traffic detection and classification. In my latest research, I explored the use of deep learning models to complement traditional approaches. Here's a summary of the research and its results.

Gonzalo Marín

Tech Manager

Machine Learning in your marketing mix strategy: taking the guesswork out

Price optimization for e-commerce: a case study

How Machine Learning is reshaping Price Optimization

The 8 main takeaways from Khipu 2019

Deep in the dark: enhancing malware traffic detection with deep learning

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